.png?width=300&name=Blog%20Images%20Banner%20(12).png)
An ever-growing number of customers and partners are asking us whether ‘local content’ is a factor in our strategy. Or more broadly: do German and European companies gain an advantage by using our software "made in Germany"? These questions touch on a topic that has gained massive importance in recent months across all industries: digital sovereignty.
For many, the first association is the protection of sensitive customer information and mission-critical workloads. However, digital sovereignty actually extends to all kind of critical assets including our “home turf”: software architecture, software design and ultimately source code.
There are different aspects to consider when selecting a vendor. At the very top probably are market-fit, product quality and the product’s overall competitiveness. And that’s exactly how it should be. However, we believe that the origin of a product should also play a meaningful role in the sourcing decision. Here's our why:
Data Sovereignty & Compliance
- Architecture models, design documents and source code are the "crown jewels" of software development.
- Our customers run the tool on-premises with assets remaining inside the company, protected from third-party access and free from transfers into uncertain legal jurisdictions. This helps to reduce complexity when it comes to information security.
Trust Through "Proximity"
- A German / European software product is more than just technology. It means cultural closeness, short communication paths and more clarity.
- Customers benefit from working with partners in a similar legal environment, in physical / temporal context, who truly embrace European requirements.
Technological Independence
- Digital sovereignty is about avoiding dependency. Organizations relying solely or mainly on non-European vendors in there software development cycle risk creating dependencies – both technologically and economically (there are numerous instances of strategic pricing discrimination).
Legal Clarity
- With us as a German vendor, the framework is straightforward: German law, German contracts, German jurisdiction. For European customers, this is an advantage, since legal frameworks are shared and largely harmonized across Europe.
- Legal clarity means to reduce uncertainty with regard to legal understanding, enforceability and ultimately legal costs.
Support & Product Evolution
- A local vendor means a direct connection to the product. Support with quick response times and a roadmap shaped by European customers – not a global average.
- That builds trust in the solution’s long-term viability and safeguards investments.
Conclusion
We are always happy to work with customers and partners around the world — no question. At the same time, we are proud to develop our software entirely in Germany and appreciate the European framework of values and law. We believe that the issue of (more) European digital independence is fully justified and that buying software "made in Germany / Europe" is not a matter of patriotism, but of strategy.
